Sponsorship Proposal — 2026

Pull rare.
Plan rarer.

A 2026 partnership proposal — Ria × TCGKL

Malaysia's collector generation already thinks in allocation, patience, and long game. Time to meet them where they shuffle.

See the proposal
Why this, why now

The numbers already
make the case.

TCGKL industry sales driven

International visitors at TCGKL events

Ria minimum investment — same price as a booster pack

KL's TCG scene is millennials with money and Gen Z with phones. They already think in allocation, patience, and value. Ria speaks the same language — it just needs to show up in the right room.

The mindset match

You already invest.
You just call it collecting.

Collecting
Investing
Patience
Compounding
Allocation
Risk profile
Holding for value
Long-term portfolio
Rebalance your binder
Rebalance your portfolio
Auto-buy booster boxes
Auto Labur
The partnership

Three ways in.
One clear direction.

Activation beyond the booth

The event is the launch.
The content is the campaign.

Limited Collab Merch Drop

Numbered deck box, sleeve set, and enamel pins — Ria × TCGKL co-branded. Not sold. Only earned: through sign-ups, wins, and early access. Collectibles that actually mean something.

Build Your Deck, Build Your Portfolio

Short-form content series mapping TCG decision-making to financial thinking. Filmed at the event. Distributed across both Ria's and TCGKL's channels. Content that works for both audiences.

5 Risk Profiles as 5 Deck Archetypes

Ria's risk tiers, translated into archetypes every player already knows.

Control Defensive
Midrange Moderate
Tempo Balanced
Aggro Growth
Combo Aggressive

Bahasa Malaysia–First Execution

All on-ground signage, booth scripts, and social content in BM first. The crowd is local. The message should feel local. No awkward translations — built in BM from the ground up.

Why TCGKL wins from this

Not a logo deal.
A real commitment.

Years of Malaysian financial trust

ASNB is government-linked, Shariah-compliant, and has been part of Malaysian families since 1979. That credibility adds weight to TCGKL's brand — without touching its identity.

Ministry endorsement already established

Ministry of Tourism recognition is already part of TCGKL's story. A Ria sponsorship reinforces the "Malaysian creative economy" narrative — and it reads well on both sides.

Real budget. Real merch. Real presence.

Not a logo on a banner. Not token support. This means physical merch drops, funded prize pools, and a staffed booth — run by ASNB's own Digital Channel team, not a third-party promo crew.

Proposed next step

One reply.
We do the rest.

No deck to review, no committee to convene. Hit reply, tell us you're open to talking — we'll bring the full brief.

Reply to start the conversation